The 2015 Superbowl ad by Budweiser features the emotional stress of a lost family member and a wonderful Return to Owner (RTO) outcome. Featuring the Twitter hash-tag #bestbuds, the 2015 Budweiser ad campaign is the latest in the Budweiser series featuring dogs. All videos communicate positive and responsible animal messaging. The 2015 video clearly shows the threats facing animals when they become separated from the care givers who love them.
Statistics show their are more than 100 million cats and dogs in North America. Most dogs and cats are separated from their families at least once in their lifetime. Members of the Alliance for Urban Animals seek to eliminate return to owner problems by registering every cat and dog in the HomeSafe(tm) automated RTO service.
Bringing this emotional episode to the attention of the largest television audience around the globe will help educate viewers about the need for an automated Return to Owner service.
Budweiser is nominated for a 2015 Urban Animal Summit as the 2015 Communicator of the Year.
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