PetSmart Inc. is adding a new food to their shelves. Good Natured pet food is designed to support your pet and pets in need. For every bag of Good Natured food sold PetSmart will contribute one meal to a pet; the advertisement on their website states “Do it for the good of petkind.”
PetSmart projects sales of this food to reach 250,000lbs in the first year. Good Natured is designed to be affordable and follows many of the current popular trends in the pet food industry. It may be purchased solely from PetSmart in Canada, the United States, and Puerto Rico.
PetSmart Chief Customer Experience Officer, Eran Cohen said, “At PetSmart, we know pet parents want the best for their pets. That’s why we are thrilled to launch this wholesome, quality food that is also affordable. Good Natured’s natural formulation is a great match for pet parents who want to serve up a healthy option to their own pet, while also providing a wholesome, nutritious meal to pets in need.”
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