Novel program samples product and donates to animal welfare
Royal Canin and PETCO™ are partnering to provide assistance to animal welfare partners through the "Get One, Give One" promotion. While supplies last during the weekend of July 8-10, 2011, PETCO will offer every customer a free can of Adult Instinctive or Ultra Light adult feline wet formula for their cats - no purchase necessary (limited to two cans per customer). For each can given away, Royal Canin will match it with a product donation to the PETCO Foundation.
"This is a great opportunity for us to support the amazing work of the PETCO Foundation and our animal welfare partners with the optimum nutrition that all animals deserve," said Staci Kombrink, Brand Manager at Royal Canin. "Beyond contributing food through the PETCO Foundation to deserving animal welfare partners across the country, we're excited to provide PETCO customers with the exclusive opportunity to sample our Feline Health Nutrition™ canned cat food and witness the passion for science and nutrition that Royal Canin puts behind all of our products."
The "Get One, Give One" promotion supports the PETCO Foundation's animal welfare partners, a nationwide network of shelter partners connected by special collection bins in PETCO stores across the country. In addition to trying free cans provided by Royal Canin during this three day event, customers can provide ongoing support to animal welfare partners by dropping off food or cat litter donations purchased during their shopping trip at PETCO in the donation bins at the front of the store. These contributions will go to animal welfare partners across the country. The ongoing program launched in February 2010 and has since collected more than 500,000 pounds of food and added 400 new charitable partners.
About Royal Canin USA
Royal Canin USA is a forerunner of nutritional and technological advancement in dog and cat food. With more than 40 years of experience in the animal health and nutrition industry, the company prides itself on putting knowledge and respect for the animal first. Royal Canin collaborates with nutritionists, breeders and veterinarians from around the world on impartial and relevant research to ensure dogs and cats receive the best nutrition.
About PETCO
PETCO is a privately held specialty retailer that provides products, services and advice that make it easier for customers to be great pet parents. PETCO operates nearly 1,100 stores in 50 states and the District of Columbia, as well as a leading pet products and information destination at http://www.petco.com/ The PETCO Foundation, has raised more than $75 million since its inception in 1999 to help promote and improve the welfare of companion animals. The Foundation works with and supports approximately 7,000 local animal welfare groups across the country to help find homes for more than 200,000 adoptable animals every year.
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