22 August 2011

According to CWTA Canadians sent 18 Billion text messages in Q1 2011

Total person-to-person text messages sent by Canadians in the first three months of the year numbered 18 billion, a 10% increase over the Q4/10 total of 16.4 billion messages. In March 2011 alone, 6.2 billion text messages were sent, representing an average of 199 million messages per day.

Canadians also sent and received a total of 697 million Common Short Code text messages in the first quarter, an 11% increase over the Q4/10 total of 626 million messages.

More updated text messaging statistics are available

If your Social Communication strategy is focused on email blasts you may want to re-examine your approach.

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