30 March 2012

Leveling the Field for the Breeders of Dogs and Cats

Have industry initiatives had the intended consequence?


A number of industry initiatives have tried to resolve problems associated with irresponsible breeding operations. These initiatives fall under 4 main headings:
  • Cruelty investigations of puppy and kitten mills
  • Eliminating retail operations in municipalities
  • Exposing irresponsible internet vendors
  • Licensing or permitting multi-animal operations
The time is right for industry leaders to discuss results and evidence that shows the industry is on the right path.  At the 2012 Regional Summits for Urban Animal Strategies, Joe Mauro will present the breeder programs arising from 2 years of industry dialogue to level the breeder playing field:
  • Breeder codes of ethical conduct
  • Breeder Certified Quality Mark programs
  • Breeder Automation to record compliance activities
As you prepare for participation in these Summit conversations please look around your community and answer the following questions: 
  • Are current initiatives delivering the results that were promised?
  • Have there been unintended consequences?
  • What is likely to be the impact of programs that identify compliant breeders?
  • How will the industry identify compliant breeders to pet families?
  • Who will enforce against breeders that don't comply?
Leveling the playing field for breeders, pet families and those who supply goods and services to this sector will deliver a win for everyone.  

Get the Facts, Have YourSAY(tm), Move the industry. 



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