22 January 2016

RESEARCH - Banfield Examines 'The Disconnect'

Banfield Pet Hospitals have compiled their 2015 research into a new CE program for Veterinarians. 

This program is driven from their research and intends to help Veterinarians see the gap between 'vetspeak' and the way their customers think.

Visit Making Pet Care Personal to download the 2015 State of Pet Health research and see information about the Continuing Education program.

Other sectors of the Urban Animal industry can learn from this Banfield initiative. One of the largest complaints pet owners bring forward is 'an industry that doesn't speak their language'.

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