28 May 2016

DIGITAL - 2016 Social Media Marketing Industry Report

After surveying over 5,000 marketers, Social Media Examiner recently released its eighth annual social media study.

In this free report, you’ll discover:
  • What social platforms marketers will focus on in the future
  • The top social media questions marketers want answered
  • How much time marketers invest in social media activities
  • The top benefits of social media marketing and how time invested affects results
  • The most common forms of content for social media marketing.

The report also examines the role of content in social media marketing, live video, paid social media, how marketers respond when new networks emerge, and how bloggers re-publish their content.

They take a look at how business-to-business companies' social marketing differs from business-to-consumer companies. Also highlighted are the significant changes since the 2015 study.

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