To help businesses create compelling digital experiences across multiple devices, Adobe has created a series of four webinars.
The series is all about the customer experience, which is a priority for business with the growth in mobile and digital interactions with consumers.
Half of your potential clients change devices on their journey with your brand. With more users purchasing more smart devices, device and channel hopping is becoming the norm.
Session One - How to Create a Foundation for Omnichannel Experiences - focuses on understanding the factors influencing this digital trend, and how to build a foundation that connects web to mobile, complex transactions, and online and physical experiences.
The first webinar takes place this Tuesday, October 4th.
Other topics in the series include:
- Moving Beyond Web and Mobile Experience Silos, Oct. 26
- Connecting Transactions Across Channels, Nov. 17
- Connecting Online and In-store Experiences, Dec. 14
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