Iams Home 4 the Holidays (IH4TH), one of the world's largest pet adoption programs, announced that 1,267,541 animals were adopted in the 95 days beginning 01 October 2011! Since it began 13 years ago, Iams and founding partner Helen Woodward Animal Center, along with more than 4,000 animal organizations from around the globe, have helped 7,034,989 pets find forever homes.
Here's the skinny on 2011 IH4TH:
- Dogs win by a nose 651,224
- Cat adoptions total 595,000
- Other pet adoptions (rabbits, reptiles, horses and birds) total 21,317
- 1,000 Cards for a cause were created and shared from the Iams Facebook page
- Iams donated 5 million meals to pets in need through Bags to Bowls program
PetLynx programs featuring Iams in Canada during 2011 included:
- Assisted Canadian pet families with 42,323 automated recovery episodes. That's more help than all other recovery services combined.
- Co-sponsored the 2011 Year of the Cat program which registered 16,995 cats (almost seven thousand more than the pre-launch goal of 10,000) and recovered 22,489 Cats that previously faced an uncertain future.
- Iams kitten and puppy kits helped register more than 10,000 new pets at the point they entered their communities.
- Finally, Iams supported the development of the HomeSafe(tm) program which entered pre-market activities in Edmonton, Alberta during late 2011 and is expected to touch 93,000 pets in that community in the coming years.
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