15 July 2014

Dr. Drew Van Niekerk named President of PetLynx Corporation

15 July 2014
Media contact: 403.208.1972

PetLynx Corporation announces new president
Calgary, AB - PetLynx Corporation Board of Directors has elected Dr. Drew Van Niekerk to the position of President, effective 10 June 2014. Dr. Van Niekerk is a practicing veterinarian in Calgary and brings 18 years experience on the Calgary Humane Society Board of Directors alongside his 22 years at Calgary North Veterinary Hospital.

“Drew brings the deep expertise needed to develop strategies for urban animal communities,” said Larry Evans, former President. “His passion for the pet experience and commitment to creating healthy communities for pets and people will undoubtedly drive positive change for all sectors of our industry. His experience in building Associate Veterinary Clinics into Canada’s largest veterinary service provider and its eventual sale to VCA Antech demonstrates his skill as a business builder. ”

In his new role, Dr. Van Niekerk will focus on the national initiatives cultivated in the Urban Animal program as well as building relationships within the industry and investment community.

"Several years ago I joined the Urban Animal group to become involved in the animal industry discussions. It was there I learned the incredible value of the broader conversations that shape our industry and the impact they have on our communities. The trust that is required to get to this next level is enormous and can seem daunting. I was impressed by the strategic approach the team at PetLynx used to facilitate this process,” said Van Niekerk.

“Urban Animal evolved with principles of transparency, trust, empathy, engagement and action.  I soon learned that PetLynx operates under the same admirable principles, and that through the innovative approach to community animal strategies, the company could both grow itself and bring the industry together to improve community living. This is the kind of collaborative effort I hope to contribute to with the experiences I bring to PetLynx."

Shannon Woodward, Communications Coordinator
(p) 403.208.1972 (e) Shannon.woodward@petlynxmail.com

ABOUT PETLYNX: PetLynx Corporation is a distributing Alberta corporation and non-reporting issuer. PetLynx owns a world class information utility that presently serves the companion animal industry in Canada. PetLynx has invested $6.7 million to develop a cloud based, centralized animal record that connects all sectors of the industry.  
The PetLynx Utility is an information database of registered companion animals that offers recovery services, medical records and connectivity to all entities in the industry. PetLynx services are delivered across the Internet to all entities in a community, from pet owners to shelters, pounds, breeders, retailers and veterinarians. The PetLynx AutoMatch™ system uses an online DataSketch™ to identify and recover pets.
The PetLynx Utility is a proven game changer that in 12 years has registered nearly 9% of the total cats and dogs as well as the active consumers who own them. This PetLynx achievement arose from being the first to exploit “cloud computing” strategies to deliver automated recovery services and brand value to pet families on behalf of large brand holders and channel partners. PetLynx is now the largest, fastest growing and most efficient recognizable pet service brand in Canada.

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