11 March 2017

DIGITAL - How to Avoid Social Media Marketing Mistakes

It doesn’t matter if you’re a novice at social media or have lots of experience, there’s always more to learn.

The speed at which digital media is growing and evolving makes it particularly challenging.

One way to learn is from your mistakes, but wouldn’t it be great to avoid as many as you can?

Marketo is offering a free webinar - 8 Biggest Mistakes Social Media Marketers Make and How to Avoid Them - on March 15th.

Lisa Marcyes, Sr. Social Media Marketing Manager at Marketo, will be discussing the top eight social media marketing mistakes - from strategy, to content, to metrics - and how you can avoid them.

  • How to develop a winning social media marketing strategy
  • Which social media accounts really matter
  • How to identify metrics that indicate success

Another tool available to help keep your social media marketing on track is Simply Measured’s Social Attribution 101: The Beginner’s Guide.

With social attribution, you can prove how much revenue or response is driven by your social campaigns.

  • Which attribution model fits your specific needs
  • Why attribution is the answer to proving your Social ROI
  • Different challenges with social attribution, and how to overcome them.

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