Home 4 the Holidays 2012 campaign recruiting shelters and rescue organizations

IAMS Home 4 the Holidays is looking for more organizations and shelters to become involved in the program, which runs from 1 October 2012 to 2 January 2013. The IH4TH campaign is one of the world's largest annual pet adoption drives with over 7 million pets adopted over the past 13 years. 

IAMS Home 4 the Holidays started in San Diego County in 1999. The Helen Woodward Animal Center spearheaded the effort with a mere 14 participating shelters and the support of IAMS. Today, over 4,000 pet adoption centres and rescue organizations from 15 countries around the world work together each year to rehome hundreds of thousands of animals. 

Since it began, IH4TH has seen a steady increase in pet adoptions with more than 4 million pet adoptions in the past four years alone. 

While the program focus is primarily on pet adoption, providing food to sheltered animals is a secondary goal. Indeed, in the past two years, IAMS has donated 10 million bowls of food to animal shelter and rescue partners through the program. 

Today, our partnership continues as we focus on getting more pets adopted and providing our animal shelter partners with IAMS food so dogs and cats awaiting their new home have the best nutrition possible. 

VISIT IAMS' FACEBOOK PAGE FOR WAYS TO GET INVOLVED