Pet Parents asked to 'Open their Hearts' for annual Show Us Your Heart campaign

National campaign strives to reach $550,000 goal in 2013

Global Pet Foods and Hill's® Science Diet® are teaming up for their annual Show Us Your Heart™ campaign, 2-16 February 2013. 

Don Cherry, the face of the 2013 Show Us Your Heart™ campaign, devoted pet parent and supporter of local animal shelters, said in a press release he admires people who chose animal adoption.

"It's not about how a dog or cat looks," he said. "Choosing a rescue is about the desire to truly help an animal. That's what Show Us Your Heart is all about."  

Since its inception, Show Us Your Heart™ has raised over $400,000 for local animal shelters including more than $150,000 in 2012 alone. The goal for the 2013 campaign is $150,000.  

Donations can be made at local Global Pet Foods stores or through PayPal. Global Pet Foods and Hill's® Science Diet® will match each $1 donation. 

Global Pet Food Stores makes aggressive expansion into Western Canada

Global Pet Food Stores Inc. is making a major push into Western Canada. With six stores in Southern Alberta already, the largest Canadian-owned chain of specialty pet food and supply stores expects to open an additional five to six stores in Calgary over the next 18 months. 

"Western Canada has been the fastest growing portion (of the chain's expansion) over the course of the last probably 18 months," said Global Pet Food Stores president, Jim Walker. 

According to a report by Agriculture and Agri-Food Canada in July 2011, the pet food industry is a growing market in Canada. The overall pet food market in the country jumped from $1.347(US) billion in sales in 2005 to $1.633(US) billion in 2010.

The Consumer Trends, Pet Food in Canada report said it’s estimated that 35 per cent of Canadian households owned a cat in 2010 and Canadian cat food sales are expected to grow to $738 million in 2015.

It’s also estimated that 32.3 per cent of Canadian households owned a dog and dog food sales are projected to grow to $1.1 billion in 2015.

MOBILE GIVING: Hill's and Global Pets Raise Funds for Shelters

Global Pet Foods and Hill’s Science Diet are asking Canadian pet parents to make a donation to help raise funds for animal shelters across Canada during the 7th annual “Show Us Your Heart” campaign from February 1 to 14. Since 2005, the campaign has generated over $250,000 for the Global Pets and Animals Foundation.  As part of this year’s campaign, cell phone users can 
help support the Foundation by texting HEART to 20222 to donate $5. 


Information about Global Pets 


Information about Mobile Giving Foundation Canada