09 July 2014

APPA names Pets Add Life campaign official spokesperson

The American Pet Products Association has named T.V. correspondent and animal advocate Jill Rappaport as official spokesperson of its award-winning campaign promoting responsible pet ownership, Pets Add Life (PAL). 

Supporting the campaign's mission, Rappaport will help spread the joys and benefits of pet ownership and advocate for pet adoption and responsible pet ownership through speaking engagements and a television program dedicated to adopting pets and showcasing pet products to enhance the pet/people experience. 

"We are incredibly excited about this new partnership with Jill as her impressive accomplishments and superior work in animal advocacy make her a great for the PAL campaign," Andy Darmohraj, APPA executive vice president and COO. "Jill's charisma and passion and opportunities to connect with people make her a perfect champion to bring the campaign and its positive message to a broad audience." 

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