YourSAY™ 2012.3 - Canada's Thought Leaders Ponder the National Companion Animal Coalition

The third public opinion poll of 2012 is reported. This report summarizes the YourSAY™ survey Powered by PetLynx™ that fielded March 1-8, 2012. Forty respondents participated in the PetLynx YourSAY™ forum for 2012.3 featuring opinions about the National Companion Animal Coalition (NCAC). Participants included thought leaders representing all sectors of the industry in Canada. 

Highlights from YourSAY™ 2012.3:

• Sixty percent of the participants had heard about the NCAC prior to this survey. Of the remaining participants, 35% had never heard of the NCAC and 5% did not respond.
• About half of all participants felt that the NCAC was essential, about half felt NCAC was non-essential, and the remaining 5% did not respond.
• The vast majority of participants felt that promoting public education should be a top priority for the NCAC. Other top priorities include: lobby government on behalf of the industry (51%), coordinate communications efforts of industry players (41%), act as a spokesperson for the Companions Animal Industry (35%).
• The most common changes participants would make to the NCAC were: expansion of membership (61%), formal governance structure (53%), establishment of administration to carryout NCAC mandate (50%), and establishment of membership (50%).
• About half of participants supported 'majority rules' and 43% support the current NCAC practice of 'consensus.'
• Of the 19 participants who supported 'consensus', 42% preferred to obtain additional facts until consensus was secured, 37% preferred to send the issue to an Urban Animal Summit OpenSpace session and 21% had other suggestions.
• Of the 22 participants who supported 'majority rules', almost three out of every four preferred to send the majority decision to the Urban Animal Summits to gather wider consensus.
• The vast majority of participants do not believe that the NCAC has a broad base of support among their industry peers.
• While almost three out of every four participants have not been assisted by NCAC actions, one in every five participants has had NCAC actions help their industry activities.
• Primary resources NCAC would require include: industry donations (53%) and third-party contributions (39%).

Demographics of YourSAY™ 2012.3:

• Gender: 59% Female, 41% Male
• Age: 15% 21-35 years old, 38% 36-50 years old, 45% 51 and older
• Region: 40% Central, 25% Prairie, 20% Pacific, 10% Atlantic
• Pets: 76% Dog owner, 58% Cat owner
• Industry: 38% Animal Welfare, 28% Animal Services, 18% Animal Control and Enforcement, 13% Animal Health and Wellness
• Executive Level: 20% C-Level Executive, 40% Senior Management, 13% Middle Management, 8% Individual Contributor, 15% Other

YourSAY™ public opinion polls are owned and Powered by PetLynx™. Copies of the complete survey report are available for a nominal cost. Contact Sheena.Neel@petlynxmail.com if you wish to procure a copy.

2012.3 YourSAY™ Survey - National Companion Animal Coalition

The National Companion Animal Coalition (also known as NCAC), founded in 1995, to consider national issues and propose solutions that would be acceptable to the member organizations. Currently, the member organizations include Canadian Veterinary Medical Association, Canadian Federation of Humane Societies, Canadian Kennel Club and the Pet Industry Joint Advisory Council of Canada. Agriculture Canada participates as an observer since the Coalition's inception.

Several issues that have been dealt with over the years are breed specific legislation, use of electronic identification in companion animals, dog bite prevention, sample municipal animal control bylaw and resources to help pet owners make an informed choice when selecting a dog.

We'd like to collect your personal opinions as a thought leader in the Canadian industry to illuminate future discussions about the NCAC. 

This YourSAY™ survey will close on Thursday, 8 March 2012 at midnight.  You may start and stop your participation to serve your convenience until you push the 'finished' button or until the survey closes. Click the link to answer the survey:

 

2012.3 YourSAY Survey 

Your identity is protected and cannot be associated with the opinions you express. Summary results of this survey will be reported to industry on Thursday, 15 March 2012. 

The 2012.2 YourSAY survey was reported on Monday, 27 February 2012. See what leaders had to say about the Corporate Vet Care.

2012.2 YourSAY Report

 

Thank you,

PetLynx Corporation
Market Services & Intelligence

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